CREATIVE DIRECTOR / DESIGNER
Social Media Competitive Research - Visual Landscape
The client's goal was to be “ different” while resonating with customers in the B2B space they operate in. Creating this visuals strategy review gave our design team time to review the visual look and feel of our client's competitors. The objective was to inform guidelines and for our design team to have a clear view into the industry. We focused on website and social visual reviews.
INDUSTRY: Food & Beverage
SCOPE: Creative Direction, competitive research, mock-ups, & presentation design
PROJECT DURATION: 2 weeks
SOFTWARE: Adobe Illustrator, Adobe Photoshop, Canva Pro
TEAM: Creative Director, Project Manager, Designer. Managed and directed 1 Senior & 1 Emerging designer
